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UI UX Design Certification

Proposed By Arun Murugesan Head of Design, MoneyView
Submitted To REVA University
Open To All Departments and Schools
Credit Load 4 Credits · 48 Total Hours
Program Type Short-Term Certificate / Continuing Education
Cohort Size 20–30 Participants

This proposal describes a 48-hour, 4-credit Certificate Program in UI/UX Design open to students and professionals from any academic background. No prior design experience is required. Participants who complete the program earn the designation Certified UI/UX Designer, issued by REVA University.

The program addresses where UX is heading — not just where it has been. Participants engage with AI-native design workflows, human-machine interaction for automated environments, invisible and Zero-UI paradigms, and frameworks for ethical, biophilic, and bias-aware design.

The program is task-based and evidence-backed. Every session produces a deliverable. Participants leave with a tested prototype, a documented research and iteration process, an industry-standard portfolio case study, and direct exposure to practitioners through structured Expert Sessions.

I, Arun Murugesan, bring 18+ years of product design practice across SAP, Cisco, Rupeek, and MoneyView, an MS in Computer Software Engineering from BITS Pilani, and current visiting faculty engagement at REVA University.

42 Teaching Hours
4 Credits
6 Submission Hours

Program Objectives

By the end of this program, participants will be able to:

01

Plan and conduct user research — structured interviews, contextual observation, card sorting — and synthesize raw data into actionable design insights.

02

Build information architectures and task flows that reflect how real users think, not how product teams think.

03

Apply foundational UX principles — Norman's affordances, Nielsen's heuristics, WCAG 2.1 AA — to audit and improve any digital interface.

04

Design in Figma from wireframe to high-fidelity prototype, using components and design systems.

05

Run usability tests with real users and document measurable outcomes: task success rate, time-on-task, error rate.

06

Iterate from evidence — make design decisions that follow from test data, not personal preference.

07

Document a complete design process as a portfolio case study: problem → research → design → test → outcome.

08

Apply AI-native UX workflows — generative prototyping, LLM-assisted research, and agentic design systems.

09

Design for human-machine interaction scenarios including automation handoffs, shared-control interfaces, and multimodal feedback.

10

Create invisible and Zero-UI experiences using eye-gaze, gesture, voice, and anticipatory design.

11

Audit interfaces for algorithmic bias, cultural inclusivity, and ethical design.

12

Apply Privacy by Design and biophilic principles to create experiences that respect human attention cycles, well-being, and user consent.

13

Engage critically with practitioners through Expert Sessions and apply those insights directly to their own projects.

Credit Structure & Hour Distribution

The program awards 4 credits across 48 total hours — 42 hours of structured teaching and 6 hours of self-directed project submission.

Component Hours Credits
Core instruction sessions (lectures + workshops) 24 hrs 2.00
Expert Sessions (industry practitioners) 6 hrs 0.50
Industry Practice Labs (2 × 3 hrs) 6 hrs 0.50
Critique and iteration labs 3 hrs 0.25
Final jury and presentation 3 hrs 0.25
Teaching Total 42 hrs 3.50
Self-directed project submission 6 hrs 0.50
Program Total 48 hrs 4 Credits

Standard Session Format

Each 3-hour core session follows this structure:

  • ~45 min: Concept input — tightly scoped, direct, no padding
  • ~90 min: Hands-on workshop: making, testing, or critiquing
  • ~45 min: Structured review — evidence check, peer feedback, next-session brief

Expert Session Format

Each 2-hour Expert Session follows this structure:

  • ~60 min: Practitioner talk — a real project, problem and decision
  • ~30 min: Live Q&A — unscripted and participant-driven
  • ~30 min: Application workshop
Theory enters when the task demands it. Expert Sessions make the stakes real.

Curriculum Structure

MODULE 01

Understanding Users

Sessions 1–3 · 9 Hours

AI assist — synthesise interview notes, cluster affinity maps, and spot behavioral patterns faster. Your field observations and judgment stay the foundation.

Session 1 · 3 hrs

What UX Actually Is

  • Why interfaces fail: the gap between how builders think and how users behave
  • The five-component framework: research → IA → visual design → prototype → test
  • What UX work looks like across domains: fintech, health, e-commerce, civic, education
  • How to choose a project context: real problem, real users, real stakes
Workshop: Choose your project domain. Write a one-paragraph problem statement. Identify 3 types of users who would interact with this product or service.
Session 2 · 3 hrs

User Research Methods

  • Structured interviews: question design, active listening, not leading the witness
  • Contextual inquiry: watching people do things, not asking what they would do
  • Research ethics: informed consent, privacy, working with vulnerable participants
  • Affinity mapping: turning 30 observations into 5 insights
Workshop: Write a 7-question interview guide for your project. Conduct 2 micro-interviews with willing participants. Synthesize 3 insights on a physical affinity map.
Session 3 · 3 hrs

Personas, Journey Maps, and Problem Definition

  • Building evidence-based personas: what the data says, not who you imagine
  • Journey mapping: every step a user takes, digital and physical
  • Pain point scoring: frequency × severity = where to focus
  • From insights to a sharp, testable problem statement
Workshop: Build one primary persona and one journey map. Score 3 pain points. Write a "How Might We" statement.
Module 1 Deliverable: Research synthesis document — 3+ user insights, 1 persona, 1 journey map, 1 HMW problem statement.
MODULE 02

Structure and Visual Design

Sessions 4–6 · 9 Hours

AI assist — generate layout variations, suggest component structures, and flag heuristic violations. You decide what fits the user's mental model.

Session 4 · 3 hrs

Information Architecture and Task Flows

  • What IA is: the skeleton of any digital product
  • Site maps and content hierarchies: what lives where and why
  • Task flows: mapping the path from user intent to completed goal
  • Card sorting: letting users organise content
Workshop: Draft a site map or task flow for your product's primary use case. Run a 5-person paper card sort.
Session 5 · 3 hrs

Visual Design and UI Principles

  • Norman's affordances
  • Gestalt principles in layouts
  • Typography in UI
  • Colour in UI: contrast ratios and accessible palettes
  • Design systems
Workshop: Evaluate any app or website against Nielsen's 10 usability heuristics. Find and document 5 violations with severity ratings.
Session 6 · 3 hrs

Interaction Patterns and Design for India

  • Common UI patterns: navigation, forms, onboarding and error messages
  • Gesture, voice, and haptic interaction
  • Designing for India's reality: connectivity, devices and multilingual users
  • Inclusive design
Workshop: Apply 3 UI patterns to your product. Produce annotated mid-fidelity wireframes for your 2 most critical screens.
Module 2 Deliverable: Annotated wireframes for the primary task flow + heuristic audit with severity scores.
MODULE 03

Prototyping and Testing

Sessions 7–10 · 12 Hours

AI assist — generate UI variants and component scaffolds in Figma, then analyse usability feedback at scale. Testing and iteration stays human-led.

Session 7 · 3 hrs

Figma and Prototyping Fundamentals

  • Figma environment: frames, layers, components, variants, auto-layout
  • Building a design system from scratch
  • Interactive prototyping
  • Fidelity decisions
Workshop: Build a complete clickable Figma prototype for your primary task flow — minimum 5 connected screens.
Session 8 · 3 hrs

Usability Testing Methods

  • Moderated usability testing
  • Unmoderated testing
  • Metrics that matter
  • Recruiting participants
Workshop: Write a 5-task usability test script for your prototype. Conduct one moderated test session.
Session 9 · 3 hrs

AI in UX: Tools, Workflows, and Critical Thinking

  • How AI is reshaping the UX workflow
  • Generative prototyping
  • Algorithmic user research
  • Agentic design systems
  • Dynamic personalization
  • AI in usability testing
  • Ethics of AI in UX
Workshop: Take one screen from your Figma prototype. Generate an AI alternative and document your findings.
Session 10 · 3 hrs

Iteration Lab

  • Reading test data without over-reading it
  • Structured critique
  • Version management
  • Criteria for a complete, testable design
Workshop: Apply a minimum of 3 changes to your prototype driven directly by usability test findings.
Module 3 Deliverable: Tested and iterated Figma prototype + usability test report + AI design decision note.
MODULE 04

Future-Ready UX and Portfolio

Sessions 11–12 · 6 Hours

AI assist — use generative tools to explore HMI, Zero-UI, and ethical design scenarios hands-on, and refine your case study narrative.

Session 11 · 3 hrs

Emerging Frontiers + Case Study Workshop

Part 1 — Four Emerging Areas in UX
  • Advanced Human-Machine Interaction: trust, transparency, automation and multimodal feedback
  • Invisible UX and Zero-UI: eye-gaze, gesture, voice and anticipatory design
  • Ethical and Biophilic UX: algorithmic bias, cultural inclusivity and Privacy by Design
  • The designer's integrated responsibility: how these areas intersect
Part 2 — Case Study Construction
  • The portfolio case study as an evidence document
  • Problem → research → decisions → prototype → test results → outcomes
  • Writing interaction rationale
  • Formatting for different audiences
  • Working with student projects
Workshop: Write your complete case study in long form. Every design decision must have a one-sentence rationale grounded in research or test data.
Session 12 · 3 hrs

Final Jury

  • Formal presentation of completed prototype and process documentation
  • Jury panel: myself + REVA faculty member + invited industry practitioner
  • Format: 8 minutes presentation + 7 minutes Q&A
  • Certificates issued to participants meeting passing thresholds
Module 4 Deliverable: Final working prototype + complete portfolio case study + jury presentation.

Project Domains

Participants choose a project domain at Session 1. The domain must involve a real or speculative human-system interaction challenge.

Domain Example Project Ideas
Autonomous and AI-Assisted Systems Self-driving vehicle HMI, AI clinical decision assistant, algorithmic financial advisor UX
Smart Environments and Ambient Intelligence Smart campus space, adaptive retail environment, health-monitoring workplace
Wearables and Health Technology Continuous health monitor interface, mental health wearable, AR fitness coaching
Spatial Computing and XR AR wayfinding system, VR training environment, mixed-reality collaboration tool
Conversational and Voice-First Products Voice-first banking, screenless home assistant, multi-language voice UI for India
Ethical AI and Algorithmic Systems Hiring recommendation audit interface, content moderation transparency layer, recommendation feed controls
Any domain with a future-facing human-system challenge The best projects come from problems you have already observed at first hand
There is no wrong domain. The requirement is: real users, real problem, testable solution.

Expert Sessions — Full Specification

Expert Sessions are not guest lectures. They are structured industry-exposure components that connect classroom work to professional practice.

EXPERT SESSION 01

AI in UX — What's Real, What's Hype

After Module 1

Solo practitioner + Q&A + workshop

EXPERT SESSION 02

HMI and Emerging Interaction Paradigms

After Session 8

Solo practitioner + Q&A + workshop

EXPERT SESSION 03

Career in Future-Forward UX

After Session 10

Panel (2–3 practitioners) + Q&A + portfolio review

Speaker Sourcing and Briefing

  • I will identify and confirm all speakers at least 3 weeks before each session.
  • REVA may nominate additional speakers from its industry network.
  • Each speaker receives a 1-page brief.
  • Speakers are briefed that the 30-minute application workshop is mandatory.

Contingency

  • If a confirmed speaker is unable to attend within 48 hours, I will deliver the session from my own practice.
  • Or the session is rescheduled to within 1 week, if the program timeline permits.

Assessment

Component Weight Timing
Session deliverables 25% Sessions 1–11
Expert Session application workshops 10% After Expert Sessions 1, 2 and 3
Module 2 mid-program review 20% End of Session 6
Final prototype + usability test report 35% Session 12
Portfolio case study 10% Submitted at Session 12
Total 100%

Minimum Evidence Standards

User Research

5 user interviews OR 3 contextual observations, with written synthesis.

Structure Validation

Card sort or tree test, n ≥ 8.

Prototype

Clickable Figma prototype covering a complete task flow.

Usability Testing

n ≥ 5 participants; task success rate and SUS score documented.

Iteration

Minimum 3 design changes traceable to specific findings.

Expert Session Engagement

Application workshop completed after each Expert Session.

Work that does not meet these thresholds is incomplete regardless of visual quality or effort.

Grading Dimensions

01 Evidence Quality

Is the design decision supported by observation or data, not assumption or preference?

02 Design Reasoning

Does the decision follow logically from the evidence?

03 Execution

Is the prototype functional and testable by a stranger?

Teaching Methodology

01

Task-First, Theory-Second

Theory enters at the moment the task demands it. Concepts are introduced because participants need them to proceed.

02

30 / 70 Ratio

30% structured input. 70% workshop, testing, and critique. This ratio is protected.

03

Evidence Culture

Every design decision requires a one-sentence rationale grounded in research or test data.

04

Team Structure

Research phases: individual or pairs. Design and prototype: teams of 2–3. Final portfolio and jury: individual.

Tools

Purpose Tool
Generative prototyping Figma AI, Uizard, Galileo, Relume, Claude Artifacts
AI-assisted research and synthesis ChatGPT / Claude, Dovetail AI, Notably
Interface design and design systems Figma / FigJam
Collaborative mapping and IA Miro / FigJam
Usability testing Maze / Lyssna
Bias and accessibility auditing axe DevTools, Chrome Lighthouse, manual heuristic review
Code-based prototypes HTML, CSS, JavaScript

Faculty Profile

AM

Arun Murugesan

Head of Design, MoneyView

MS, Computer Software Engineering — BITS Pilani
BCA — Christ University, Bangalore

Industry Experience (18+ years)

Organisation Role / Relevant Contribution
MoneyView (current) Head of Design: trust, clarity, and inclusive design at national scale.
Rupeek Built design function from 1 to 22 people; established user research lab.
Cisco SRM enterprise platform: complex multi-role workflows translated into navigable interfaces.
DTALE Design consulting across 30+ brands.
SAP (7 years) Enterprise software design across four product lines; Employee of the Year 2010.
Current Academic Engagement: Visiting Faculty, REVA University — M25DA304D: Human-Computer Interaction, M.Arch III Semester
LinkedIn Profile

Resource Requirements

Facilities

Requirement Notes
Classroom / workshop space Capacity 30; moveable seating and wall/board space.
Projection and display screen For lecture segments, critique sessions and Expert Session presentations.
Whiteboard Minimum 2 large panels.
Power outlets Participants bring their own laptops.
Stable Wi-Fi Required for Figma, Maze and hybrid Expert Sessions.

Software

Figma Free Education tier
Miro Free tier
Maze Free tier for testing
Chrome + axe DevTools Free

Expert Session Logistics

  • 3 Expert Sessions × 2 hours = 6 hours total
  • Sessions may be delivered in-person or via video call
  • I will handle all speaker identification, briefing, and logistics
  • REVA to confirm A/V readiness and room booking for each Expert Session date
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